The Mission
Irish United was created with one mission in mind – to empower Notre Dame basketball student-athletes to achieve their greatest potential in the classroom, on the playing field, and in life.
With the passing of legislation allowing basketball student-athletes to profit from their name, image and likeness, Irish United leverages the collective power of the alumni and fans to equip basketball student-athletes with the tools and resources necessary for them to excel both during and beyond their time in South Bend. More importantly, we seek to help basketball student-athletes to use NIL to maximize its impact on the community, and to do so the right way, without ever compromising the values of the university and the legacy of all those who have wore the blue and gold in the past.